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Season 1

May 18, 2021

160: Where SaaS Companies Fail – with Matt Wolach

EPISODE SUMMARY In this episode, I shared the answers to your burning questions about the most common mistakes SaaS founders make. SaaS Story in the Making is a podcast that primarily interviews recognized personalities, but ...

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May 11, 2021

159: Why Giving Value to Customers Leads to Sales Growth – with Len F…

EPISODE SUMMARY Len Finkle, CEO of Profisee, rethinks the strategies of giving clear value to customers, especially SaaS customers, and how it leads to exponential sales growth, with Matt Wolach, host of the SaaS-Story in the...

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May 4, 2021

158: How to Use Digital Marketing to Scale Your SaaS Company – with P…

EPISODE SUMMARY We had Paris Childress, CEO and Founder of Hop Online, bounce on over and talk about the power of digital marketing and how it can be applied to SaaS startups with Matt Wolach, host of the SaaS-Story in …

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April 27, 2021

157: Why‌ ‌Security‌ ‌Around‌ ‌Your‌ ‌Development‌ ‌is‌ ‌Critical‌ –…

EPISODE SUMMARY We had Brittany Greenfield, CEO and Founder of Wabbi, tackle cybersecurity and its importance in the digital world with Matt Wolach, the host of Saas-Story in the Making. Brittany highlights the importance of ...

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April 20, 2021

156: The Best Outbound Prospecting Tactics – with Jason Bay

EPISODE SUMMARY Jason Bay, the Chief Prospecting Officer at Blissful Prospecting, delves deep into what it takes to be successful in outbound sales while discussing the best outbound prospecting tactics with Matt Wolach, the ...

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April 13, 2021

155: Cybersecurity; Who Needs It and Why with Andrew Rinaldi

EPISODE SUMMARY Andrew Rinaldi, a co-founder at Defendify, lays Cybersecurity bare while discussing the tactics he and his team used to scale Defendify with Matt Wolach, the host of SaaS-Story in the Making podcast. Andrew di...

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April 6, 2021

154: Ways to Improve Sales through Humour and Community – with Ross P…

EPISODE SUMMARY Ross Pomerantz, the brain behind Corporate Bro and the “General” of The War Room, discusses his passion for sales, his crusade against the marginalization of salespeople, and his incorporation of comedy into s...

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March 30, 2021

153: Exact Steps to Launching Your SaaS Company – with Lee Gladish

EPISODE SUMMARY Lee Gladish, the Co-founder, and CEO of AirborneApp discuss the right steps SaaS founders should take when launching their software companies with Matt Wolach, the host of SaaS-Story in the Making Podcast. Lee...

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March 25, 2021

152: Successfully Handling Sales Objections – with Johnathan Bald

EPISODE SUMMARY Johnathan discusses the art of handling sales objections successfully with Matt Wolach, the host of SaaS-Story in the Making Podcast. Johnathan elaborates on an established framework that founders, team leader...

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March 16, 2021

151: How to Market Large Enterprises – with Tim Whiting

EPISODE SUMMARY Tim discusses the ins and outs of marketing large enterprises with Matt Wolach, the host of SaaS-Story in the Making Podcast. Tim masterfully dissects the differences (in scale and requirements) between market...

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March 9, 2021

150: Why Getting the Right People on Your Team Matters – with Ofer Yo…

EPISODE SUMMARY Ofer discusses the unique experience he has garnered in the SaaS world with Matt Wolach, the host of SaaS-Story in the Making Podcast. Ofer discusses the sales and marketing tactics he used as CEO and Co-found...

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March 2, 2021

149: Resilient Applications - Why they’re Critical - with Tobias Kunze

EPISODE SUMMARY Tobias talks with Matt Wolach, host of SaaS-Story in the Making podcast, about the intricacies and the importance of resilient applications. Tobias, while discussing the tactics he used to scale his company, G...

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Feb. 23, 2021

148: Ways to Determine Where to Focus for your SaaS Startup - with Be…

EPISODE SUMMARY Ben talks with Matt Wolach, host of SaaS-Story in the Making Podcast, about the features and the workings of IPinfo, a reliable, accurate, and in-depth source of IP address data. Ben also talks about the sales...

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Feb. 16, 2021

147: How to Launch and Beat Big Competitors - with Jeroen Corthout

EPISODE SUMMARY Jeroen discusses the strategies he used to launch and scale Salesflare (an automated CRM tool) with Matt Wolach, host of SaaS-Story in the Making Podcast. He also discussed the inspiration for Salesflare as we...

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Feb. 9, 2021

146: How Listening to Your Customers Can Grow Your Company – with Sam…

EPISODE SUMMARY Sameer discusses the science and the art of applying the tool of social listening to scale businesses with Matt Wolach, host of SaaS-Story in the Making Podcast. Sameer shed light on the subtle difference betw...

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Feb. 2, 2021

145: How to Scale your Software Company with a Tiny Team – with Ashut…

EPISODE SUMMARY Ashutosh discusses the unique sales strategies he is using to scale Sunsama, a daily task manager, with Matt Wolach, host of the SaaS-Story in the Making podcast. Ashutosh talked about the art of achieving big...

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Jan. 19, 2021

143: How to Use Inbound Principles to Achieve Quick Growth - with Dan…

EPISODE SUMMARY Dan discusses the unique sales and marketing experience he has had at HubSpot with Matt Wolach, host of the SaaS-Story in the Making Podcast. He also touches on the principles of the Inbound Marketing Philosop...

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Jan. 12, 2021

142: How to Move Upmarket to Reach $100 Million - with David Hart

To learn more about David Hart and ScreenCloud visit: https://screen.cloud/ Find David Hart on LinkedIn at: https://www.linkedin.com/in/davidhartxyz/ -- For more about how host Matt Wolach helps software companies achieve max...

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Jan. 5, 2021

141: Why You Need to Master the Art of Lead Conversion - with Billy B…

To learn more about Billy Bateman and ChatFunnels visit: https://chatfunnels.com/ Find Billy Bateman on LinkedIn at: https://www.linkedin.com/in/billy-bateman/ -- For more about how host Matt Wolach helps software companies a...

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Dec. 29, 2020

140: How to Use AI and Automation to Scale Marketing - with Przemek C…

To learn more about Przemek Chojecki and Contentyze visit: https://contentyze.com/ Find Przemek Chojecki on LinkedIn at: https://www.linkedin.com/in/przchojecki/ -- For more about how host Matt Wolach helps software companies...

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Dec. 22, 2020

139 : When is the Right Time to Seek Investment? - With Stephanie Sims

To learn more about Stephanie Sims and Finance-Ability visit: http://stephaniesims.com/ Find Stephanie Sims on LinkedIn at: https://www.linkedin.com/in/stephaniejsims/ -- For more about how host Matt Wolach helps software com...

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Dec. 15, 2020

138: Executing an Outbound Strategy with Amir Reiter

To learn more about Josh Little and Volley visit: https://www.cloudtask.com/ Find Josh Little on LinkedIn at: https://www.linkedin.com/in/amirreiter/ -- For more about how host Matt Wolach helps software companies achieve max...

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Dec. 8, 2020

137: The 4 Pillars of Scaling SaaS Companies

For more about how host Matt Wolach helps software companies achieve maximum growth, visit https://mattwolach.com/ . As part of the founding team in his first SaaS product, Matt owned the sales & marketing processes. But he s...

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Dec. 1, 2020

136: Ways to Lead Your Remote Team with Josh Little

To learn more about Josh Little and Volley visit: https://www.volleyapp.com/ Find Josh Little on LinkedIn at: https://www.linkedin.com/in/littlejosh/ -- For more about how host Matt Wolach helps software companies achieve max...

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