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Episodes

Sept. 15, 2020

125: Outbound & Inbound Sales Techniques - with Collin Stewart

To learn more about Collin and Predictable Revenue, visit: https://predictablerevenue.com/ Find Collin on LinkedIn at: https://www.linkedin.com/in/collinstewart/ -- For more about how host Matt Wolach helps software companies...

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Sept. 8, 2020

124: Content Marketing Best Practices - with Steve Pockross

I had a terrific chat with Verblio CEO, Steve Pockross. Steve has done an excellent job building and scaling his company, which provides content market services to help companies generate inbound leads. In particular, we talk...

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Sept. 1, 2020

123: What Most Miss in Their SEO Strategy - with Geoff Atkinson

Geoff Atkinson, the Founder and CEO at Huckabuy, explained some very interesting things to me about how companies should be fixing their SEO issues. I was surprised to learn about the things they're doing to help their client...

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Aug. 25, 2020

122: The 3 Huge Legal Mistakes Startup Founders Make - with Assaf Ben…

I was amazed to learn at all the tragic mistakes software founders make that can cost them their company. Assaf Ben-David is a world-renowned legal advisor to software startups and he's an expert at the DOs and DONTs of launc...

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Aug. 18, 2020

121: Marketing Strategies for Turbulent Times - with Garrett Mehrguth

I received a crash course in SaaS marketing as I spoke with performance marketing expert and CEO of Directive, Garrett Mehrguth. In particular we talked about: How SaaS companies can leverage data to reach new heights Which s...

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Aug. 11, 2020

120: Enterprise Sales vs SMB Sales, Important Differences - with Joe …

When it comes to building brands and helping large companies improve, not many are better than Joe Escobedo. As an international branding consultant, he's worked with many Fortune 500 companies to help them improve their proc...

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Aug. 4, 2020

119: Should Founders Sell Their Product Initially? - Solo Rant

Lately I've heard a lot of people wondering if founders should be the people selling their product initially. There's some concern, especially in the software world, that if a founder is a technical founder, they may not be "...

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July 28, 2020

118: How to Make Yourself Attractive to Investors - with Katie Bronne…

I learned a lot about early stage SaaS finance with investment and finance expert Katie Bronnenkant. Katie has had a very successful career helping startups raise money, to the tune of over $250 million, so she certainly know...

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July 21, 2020

117: What NOT to Say in Sales - with Kyle Coleman

I had wonderful chat with Clari VP of Revenue Growth & Enablement, Kyle Coleman. Kyle is incredibly gifted as a leader and as someone who understands the finer points of the sales process. He astutely recognizes what's import...

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July 14, 2020

116: How to be a Negotiation Ninja - with Mark Raffan

I had the pleasure this week to be joined by master negotiator, Mark Raffan. Mark knows his stuff when it comes to negotiations as he advises some of the top companies in the world on how they can improve their …

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July 7, 2020

115: Go for Broke or Land and Expand - with Vijith Kumar Nandanam

This week my guest is Vijith Kumar Nandanam, the super smart sales leader at Routematic. In this episode, we really focused on one important strategy decision that leaders need to make: should you 'Go for Broke' and sell as m...

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June 30, 2020

114: Marketing 534: Expert Level Marketing Secrets - with Chris Walker

Chris Walker, the CEO of Refine Labs and the expert marketing visionary, was my guest this week. I love that Chris comes at challenges from such a completely different angle than everyone else. His approach is so smart - yet …

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June 23, 2020

113: Designing a Buyer-focused Sales Process - with George Brontén

I loved what George Brontén from Membrain CRM had to say in this week's episode. Sometimes my guests say things and I have to sit back and think over it to see if I agree or not with their viewpoint. …

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June 16, 2020

112: How Customer Success has Shaped the Future of SaaS - with Nick M…

I really enjoyed talking with and learning from Gainsight CEO, Nick Mehta. Nick is a very skilled leader, and what he's done at Gainsight- from creating the Customer Success category, to building an excellent team that is upw...

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June 9, 2020

111: How to Be a Value SaaS - with Rajan Maruthavanan

This week I spoke with Rajan Maruthavanan from Upekkha. Rajan is an expert at helping SaaS founders get off the ground successfully and do it with little to no cash investment. In fact, he has helped over 100 startups build …

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June 2, 2020

110: Prioritizing the Customer Experience - with Nick Hague

I enjoyed taking another perspective this week, as I spoke with Customer Experience thought leader and influencer, Nick Hague of B2B International. Nick and his firm work with companies around the world to help them better un...

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May 26, 2020

109: What Software Buyers Look For - with Chad Stewart

This week we had a different perspective, the buyer's perspective, as I talked with Chad Stewart from SmartThoughts. Chad is a professional software buyer - organizations hire him to determine which software platform they sho...

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May 19, 2020

108: How to Think Outside the Box in Prospect Outreach - with Braydan…

I had a great chat with my guest, Braydan Young, Co-founder of Sendoso . As a fully integrated direct mail and gifting solution, Sendoso helps companies acquire new customers and retain existing customers. In particular, Bray...

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May 12, 2020

107: Employee Engagement - with Jasper Deprez

My guest this week is Jasper Deprez, the CEO of Tradler, an employee engagement solution. Tradler helps organizations reduce turnover and increase engagement by allowing employees to instantly get rewarded and recognized for ...

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May 5, 2020

106: Messaging on Landing Pages that Converts - with Pedro Cortés

I'm joined by Pedro Cortés from Cortés Design. Pedro helps B2B SaaS companies turn more landing page visitors into customers through better messaging and positioning. In particular, we talk about: The 3 questions you need to ...

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April 28, 2020

105: Why You Don't Need Product Maturity to Pitch Your Product - with…

My guest is Gloria Chou, PR mentor and pitch guru. She helps B2B SaaS companies understand how to leverage PR and get maximum ROI for their business. She is also the creator of the first "PR in a Box" tool …

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April 21, 2020

104: Quick Tips to Scale a SaaS Business - with Ved Rasic

Ved Rasic, the COO of Autoklose knows how important process is to growing a successful software company. In particular, we talk about: How to put "People Before the Tools" That you need a process if you want to build and …

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April 14, 2020

103: Using Data and Process in Order to Be Proactive - with Piyush Pa…

Piyush Parikh, the Co-founder of Equinox Agents is my guest and he has a lot of smart thoughts on how software sales and support can be improved. Specifically, we discuss: How to make your support team help your sales How …

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April 13, 2020

102: Marketing Your SaaS System in Today's Ecosystem - with Greg Head

Greg Head and Matt Wolach discuss how sales and marketing need to work together and be in sync in order for a software system to thrive. We discuss: Greg's "The Myth of More" How marketing and selling software has changed …

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